The first round of ads for this years Laneway festival have gone out, again with epic craziness from the hand of the old emperor. This year the festival is engulfing another state and even more of Melbourne city.

This took a while to get right and especially tight but its done, we’re pleased, the client, as always is doing happy backflips like one of those little pink electronic toy dogs at South Melbourne market and after the last 2 days of sponsor logo changes on multiple 400m files we’re about ready to go drink beers. We rule.

Here it is folks.

This scene originally had WAY more screaming monkies but we cut it back as it seemed to interfere with the tenderness of the moment.

This years bar fly feature goes to non other than the incredible Johnny Sparks, the electrician of the most dopest/most popular bar in Australia, TMs flock from far and wide to experience the authentic ally way culture. It’s currently also the only bar in Australia that doesn’t have any working electricity for some reason.  A pillar of the community. He’s also easy to draw cause he looks like Sly.

Enter the K-Man

mighty emperor Jagi and his ‘special’ cousin from sydney.

sockem

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